Monthly Archives: September 2010

How To Reduce Your Direct-Mail Costs

For a business, advertising is a MUST, to reach out to new clients and to keep your loyal customers returning. Even though every business model is different, nearly all companies use some form of advertising, whether print, web, TV or … Continue reading

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When It Comes To Advertising, Hire A Pro!

When it comes to advertising, today’s customers are visually oriented. People tend to read advertisements with colorful photographs and logos that are supported by strong headlines with clear messages. To maximize your advertising ROI, you should find a resource that … Continue reading

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Direct-Mail Advertising

A good direct-mail strategy starts with ensuring you have all the required elements to launch your campaign–from defining your target audience and improving your branding to delivering a strong call to action with the right product. Direct mail does not … Continue reading

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How About Some Good, Local Advertising!

We believe that strong marketing and advertising can work to build your professional image and reputation. We have a philosophy regarding good advertising practices. Today, full-color direct-mail advertising resources are considered to be valuable money-saving opportunities by most people. We … Continue reading

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Delivering Coupons Is Local Advertising At Its Best

“We have been advertising in this magazine since April 2003. From one ad, we brought in quadruple the amount of money we spent. This magazine is nicer looking and tends to attract a slightly better clientele than comparable mediums. You … Continue reading

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A fresh look in direct mail and coupon advertising

We have been the industry leader in direct-mail, local advertising and coupon advertising for over 25 years. We thank you for the trust that you’ve placed in our hands. We take that trust seriously. The proliferation of desktop publishing software since … Continue reading

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Direct Mail Advertising: Pricing vs. Value

No matter what type of business you operate, you need to use marketing and advertising that works to build your professional image and reputation. Direct mail is the perfect resource. The overall image, illustrations and offers that you present can … Continue reading

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What makes for a well-designed and well-marketed-ad?

When it comes to direct-mail advertising, readers of publications such as ours are visually oriented. People tend to read advertisements that feature colorful photographs and logos that are supported by strong headlines and clear messages. Ads are designed differently, depending on … Continue reading

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Affordable Direct-Mail Solutions: Think DAL

Postcards are designed and used to advertise or raise awareness of a company, service or cause. They make a a great addition to your print advertising such as catalogs, letters and flyers. We have always tried to find new ways … Continue reading

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